Bella Booking
Bella Booking
vs
M
Mindbody

Simple software for small-medium salons.

An honest comparison to help you choose the right salon software for your business.

Last updated: January 2026
Try Bella Booking free

Quick facts at a glance

A side-by-side overview of key differences

Prices shown in AUD (inc. GST)

Feature
Bella Booking
Mindbody
Founded
2024
1998
Headquarters
Sydney, Australia
San Luis Obispo, California, USA
Best for
Small to medium beauty businesses (up to 20 team members per location)
Large wellness businesses, fitness studios, spas, enterprise
Monthly Pricing
Starter/Professional
Per their pricing model
Solo (1 team member)
A$25
$$$ (Custom quote)
6 team members
A$79
$$$ (Custom quote)
12 team members
A$79
$$$ (Custom quote)
Commission
0% (never)
0%

Bella Booking: Starter plan for 1-3 team members, Professional for 4+ (unlimited). Competitor pricing from official sources, verified January 2026. Bella Booking features updated April 2026.

Which is right for you?

An honest look at when each platform makes sense

Consider Bella Booking if...

  • Much more affordable ($47-79/mo vs $129+/mo)
  • No long-term contract required
  • Simpler to learn and use
  • Sydney-based company with global support
  • Easy personal onboarding
  • Free data migration assistance
  • Better fit for salons with under 20 staff per location
  • Transparent pricing
  • Family/dependent booking (not available on Mindbody)
  • Client reviews included (Professional plan)
  • Loyalty programme included (Professional plan)
  • AI Assistant included (Beta)
  • SMS reminders included (50-500/month)
  • Client confirmation system with one-click links
  • Service-level deposit and cancellation policy overrides

Consider Mindbody if...

  • You need franchise management across many locations
  • Membership and contract management is essential
  • You want marketplace exposure through Mindbody app
  • You need 200+ integrations
  • Enterprise-grade reporting is required
  • You run a fitness studio or large wellness center
  • Budget isn't a primary concern

We believe in helping you find the right fit, even if it's not us.

Detailed feature comparison

A comprehensive look at what each platform offers

Available
Partial / Limited
Not available

Scheduling & Booking

Feature
Bella Booking
Mindbody
Online booking (24/7)
24/7 self-service
Appointment scheduling
Drag-and-drop, Find a Time, gap-fill scoring
Class scheduling
Fitness focus
Multi-service booking
Multi-staff parallel appointments
Multi-team-member simultaneous services
Multi-booking with room and resource management
Waitlist management
Incomplete booking recoveryMindbody has no mid-funnel abandoned booking recovery. Industry commentary explicitly identifies this as a gap. Bella captures drafts at the Review step.
Auto-capture + SMS/email reminder + Follow-ups panel with "Book for client" action
Resource booking (rooms)
Capacity controls, auto-assignment, scheduler resource view
Processing time (bookable gap)
Bookable gap — client stays, team member free for other appointments
Basic gap between services
Buffer time before/after
Before & after — blocks team member and resource for setup/cleanup
Basic buffer settings
Location-level timing defaultsNo competitor offers location-level default timings with per-service inheritance
Location-level defaults with per-service overrides and inheritance
Schedule optimisation
3 modes: Show All, Reduce Gaps, Eliminate Gaps — per location
Buffer times between appointments — no client-facing gap-reduction modes
Find a Time wizard
Availability-first wizard with cross-day browsing and gap-fill scoring (Best fit / Great fit / Good fit)

Client Management

Feature
Bella Booking
Mindbody
Client CRM
Profiles, history, notes, documents
Enterprise-grade
Client history & notes
Client portal

Team Management

Feature
Bella Booking
Mindbody
Team scheduling
1 for solo, up to 3 for starter, unlimited for professional
Unlimited staff
Role permissions
4 customisable roles, 30+ granular permissions across 15 modules
Payroll integration
Staff pricing tiers
Customisable pricing tiers (e.g. Junior/Senior/Master)

Payments & POS

Feature
Bella Booking
Mindbody
Online payments
All plans, via Stripe. Optional fee passing to clients
POS hardware
Software-based checkout — cash, card, or Card on File (charge saved cards via Stripe); no integrated card reader
Gift cards
Digital gift cards with both amount-based and service-based, with Stripe payment
Memberships & subscriptions
Service bundles only
Service add-ons
Optional or required per service, single/multi-select, price and duration
Appointment add-ons
Contracts management
Afterpay / Buy Now Pay Later
Afterpay / Clearpay BNPL for deposits, gift cards, and packages (AU, NZ, US, CA, UK)
BNPL via Sezzle (4 instalments over 6 weeks) — not Afterpay/Klarna natively
Discount reasons at checkout
Discount reasons at checkout with Discount Summary report
Discounts and promo codes at checkout — no specific reason field

Marketing

Feature
Bella Booking
Mindbody
Email marketing
Marketing Suite
SMS marketing
Marketplace listing
Mindbody app (20% commission on new clients, capped at $30)
Referral programs
Two-way SMS messaging
Dedicated number, threaded inbox, auto-handling replies (Messages Plus add-on)
Native two-way SMS on higher-tier plans (Accelerate+) — most use third-party integrations
Dedicated business phone number
Own local business number — clients see your number, not a platform number (Messages Plus add-on)
Bulk SMS campaigns
Bulk SMS campaigns with audience filtering (Messages Plus add-on)
Marketing Suite add-on with SMS/email campaigns and audience targeting

Business Management

Feature
Bella Booking
Mindbody
Sales tracking
Product inventory
Advanced reporting
Professional plan
Enterprise-grade
Multi-location management
Per-location databases, copy services between locations
Franchise support

Platform & Support

Feature
Bella Booking
Mindbody
Mobile apps
PWA — installable on mobile
API access
Professional plan
Extensive API
Integrations
Stripe
200+ integrations
Australian support team
Sydney-based, global support
US-based
Easy onboarding
1-on-1 setup and data migration assistance
Paid implementation
Free data migration
At additional cost
Dark mode
Full dark theme with one-click toggle
AI business digest
Weekly AI-generated performance summary with actionable insights

Enterprise Features

Feature
Bella Booking
Mindbody
Family/dependent booking
Book for children, partners, parents, pets, and more
AI Assistant
All plans
AI features in development
Automatic waitlist slot matching
Automatic matching with team notifications
Activity logging (audit trail)
Full appointment audit trail
Multi-service appointment grouping
Grouped on scheduler with full-details tooltip
Attendance tracking (time clock)
Time clock with PIN, Professional plan
Client reviews
Verified appointments, AI moderation, Professional plan
Client reviews and ratings
Franchise management
Advanced permissions
4 roles, 30+ granular permissions
Granular permissions
Custom reporting
Upon request (Professional plan)
Digital tipping
Clients tip team members after appointments via Stripe
Via POS
Digital forms (intake, consent)
Form builder with 8 field types including signatures, auto-send before appointments
Digital forms and waivers
Command palette (global search)
Cmd+K global search and navigation
Service variants with client eligibility
Named variations with per-variant pricing, duration, timing, and client eligibility (first-time/returning)

Pricing breakdown

What you'll actually pay

Prices shown are starting prices and include GST. Bella Booking Starter includes up to 3 team members; Professional includes unlimited team members. Competitor pricing may vary based on team size.

Bella Booking

Solo (1 team member)A$25
6 team membersA$79
12 team membersA$79
Commission on bookings0%
Payment processing (when used)
2.7% + A$0.301.7% + A$0.30 (Stripe) + 1% (Bella Booking)
SMS reminders50-500/mo included

Solo (1 team): A$25/month AUD • Starter (1-3 team): A$47/month AUD • Professional (4+): A$79/month AUD

Mindbody

Solo (1 team member)Custom quote
6 team membersCustom quote
12 team membersCustom quote
Pricing modelEnterprise pricing - contact sales
Commission0%
Payment processing (when used)2.75%

Additional costs to consider

  • Implementation fees
  • Annual contract typically required
  • Marketplace fees on discovery bookings
  • Add-on features at additional cost

Pricing information based on publicly available data as of January 2026. Visit each provider's website for current pricing.

Cost comparison by team size

Team Size Pricing Comparison

Monthly cost for different numbers of bookable team members

Note: "Team members" means bookable staff

Team member limits apply to staff who can be booked for appointments. Non-bookable users (receptionists, managers who don't take appointments) don't count toward limits.

Team SizeBella BookingMindbodySavings with Bella
1 person
$25/mo(Solo)
$129/mo

~$129+ (estimated entry-level)

Save $104/mo
3 people
$47/mo(Starter)
$129/mo

~$129+ (estimated entry-level)

Save $82/mo
6 people
$79/mo(Professional)
$129/mo

~$129+ (estimated entry-level)

Save $50/mo
12 people
$79/mo(Professional)
$129/mo

~$129+ (estimated entry-level)

Save $50/mo

Annual savings with Bella Booking

For a team of 6-12 bookable members

Up to $1248

per year

Sources:

Bella Booking: Official pricing (Starter $47/mo, Professional $79/mo)

Mindbody: Official pricing page • Last verified: January 2026 (no public pricing)

Pricing may change. Please verify current prices on official websites before making decisions.

What Mindbody does well

We believe in honest comparisons. Here's what Mindbody excels at:

  • 1Industry veteran (since 1998)
  • 2Enterprise-grade features
  • 3Mindbody marketplace for client discovery
  • 4Marketing suite
  • 5Membership and contract management
  • 6Franchise and multi-location management
  • 7200+ integrations
  • 8Fitness and wellness focus
  • 9Full API

Mindbody might be better if...

We believe in helping you find the right solution, even if it's not us. Here are some scenarios where other options might serve you better:

  • 1Enterprise-grade features
  • 2Mindbody marketplace for client discovery
  • 3Franchise management
  • 4Membership/contract management
  • 5200+ integrations

Still not sure? - we'll give you an honest assessment of whether Bella Booking is right for your business.

Switching from Mindbody?

We make it easy. Free data migration and 1-on-1 onboarding included with every plan.

Free data migration
1-on-1 onboarding included
No credit card required
Start your free trial

See full switching guide from Mindbody

How to switch from Mindbody

Step-by-step guide to export your data and move to Bella Booking. We offer free data migration and 1-on-1 onboarding with every plan.

Estimated time: 2–3 hours (self-service) or 3–5 business days (full export)
  1. 1

    Export your client contact list

    Go to Reports > Mailing Lists > (apply filters) > Export. This gives you client names, phone numbers, email addresses, and mailing addresses in CSV format.

  2. 2

    Export membership details

    Go to Reports > Clients > Members > Export to CSV. This includes membership status, join date, autopay date, and payment amount.

  3. 3

    Export attendance and sales data

    Go to Reports > Attendance (or Sales) > set date range and filters > Export to CSV or Excel.

  4. 4

    Consider the full data export (if cancelling)

    Mindbody offers a comprehensive data dump (including stored financial data) for $500 USD — but only when you are cancelling your account. This requires identity verification and takes 3–5 business days.

  5. 5

    Send your exports to Bella Booking

    Email your exported files to our onboarding team. We will import your clients, validate the data, and help set up your services and team schedules.

A note on appointment history

We generally recommend not importing old appointment history. Importing past appointments can trigger unintended automated messages (reminders, follow-ups) and cause data inconsistencies. Your clients and services are the essential data for a clean start. If you do want some history carried over, we recommend a tight recent range (e.g. the last 3 months) — our migration team will ensure no notifications are sent accidentally.

Good to know

Free self-service exports give you client contacts, memberships, attendance, and sales in separate reports — there is no single "export everything" button. The comprehensive data export ($500 USD) is only available when cancelling your Mindbody account.

Official export documentation: Mindbody help centre

Can't export your data?

No problem — we can work with anything. Screenshots of your service list, a link to your public booking page, a photo of your price board, or even a typed-up list. Send us whatever you have and we will build your account from it.

Need help with the migration?

Our team will handle the data import, set up your services, and walk you through everything — included free with every plan. We accept data in any format — CSV, Excel, screenshots, photos, links, or anything else you can send.

Sources: Information gathered from www.mindbodyonline.com. Last verified: January 2026.

Found an error? and we'll correct it promptly.

Important Notice

The information about Mindbody on this page is based on publicly available data as of January 2026 and is provided for general comparison purposes only. Pricing, features, and policies may change at any time without notice. We make reasonable efforts to keep this information accurate, but we cannot guarantee its completeness or current accuracy.

Always verify directly with Mindbody before making any business decisions. This comparison reflects our understanding and may not capture all nuances of their offerings.