No booking caps. No feature quotas.
An honest comparison to help you choose the right salon, spa or clinic software for your business - whatever its size.
Quick facts at a glance
A side-by-side overview of key differences
Prices shown in AUD (inc. GST)
Bella Booking: Starter plan for 1-3 team members, Professional for 4+ (unlimited). Competitor pricing from official sources, verified January 2026. Bella Booking features updated April 2026.
Which is right for you?
An honest look at when each platform makes sense
Consider Bella Booking if...
- Built for beauty, wellness and health practices rather than every service business at once
- Pricing tiers, variants, add-ons and bundles are part of the service catalogue itself, so none of them uses up a custom feature slot
- The ten premium custom features a beauty business typically wants (payments, deposits, gift cards, memberships, packages, point of sale, product sales, intake forms, service add-ons, waiting list) exceed the 8 a Standard plan allows, so SimplyBook.me puts that business on Premium
- No monthly booking cap - Bella does not meter appointments on any plan
- A senior team member can charge more for the same service through a pricing tier, instead of duplicating the service
- Service variants with client eligibility, so a first-time price and a returning price sit on one service
- Processing time - the team member is free for other work while colour develops or a mask sets
- Service bundles that run sequentially or in parallel across team members
- Buffer time before and after, blocking both the team member and the room
- SMS reminders included every month (50 to 500 by plan) instead of bought as credits
- Two-way SMS on your own dedicated business number with a threaded inbox
- Automatic waitlist slot matching with team notifications
- Incomplete booking recovery with automated follow-up and a Book for client action
- Native online booking analytics - traffic sources, drop-off funnel and visit-to-booking conversion, with no Google Analytics to wire up
- Client reviews with verified appointments and AI moderation
- Treatment plans published to the client booking portal to book and buy from
- Family and dependent booking for children, partners, parents and pets
- Product inventory with stock levels and supplier records behind the retail you sell
- Attendance tracking with a PIN time clock
- AI Assistant and a weekly AI business digest over your own numbers
- Accessibility and personalisation - dark mode, dyslexia-friendly reading fonts, colour themes, density modes
- Free data migration and onboarding help, rather than a $499 setup package
- Priced in the currency you are billed in, so your cost does not move with the euro
Consider SimplyBook.me if...
- You take fewer than 50 bookings a month and the free plan genuinely covers you
- You run classes, events or ticketed sessions as much as one-to-one appointments
- Your clients want recurring appointment series booked in one go
- You need a HIPAA custom feature
- You have a big team but low booking volume, so a per-provider price would hurt
- You are happy to assemble the product yourself, one custom feature at a time
- Your business is nothing like a salon, spa or clinic and you want a tool that treats every industry the same
We believe in helping you find the right fit, even if it's not us.
Detailed feature comparison
A comprehensive look at what each platform offers
Scheduling & Booking
Service Catalogue
Client Management
Team Management
Payments & POS
Marketing & Communication
Business Management
AI & Intelligence
Platform & Support
Pricing breakdown
What you'll actually pay
Prices shown are starting prices and include GST. Bella Booking Starter includes up to 3 team members; Professional includes unlimited team members. Competitor pricing may vary based on team size.
Bella Booking
Solo (1 team): A$25/month AUD • Starter (1-3 team): A$67/month AUD • Professional (4+): A$99/month AUD
SimplyBook.me
Additional costs to consider
- • Plans are published in EUR only, so an Australian business carries the exchange-rate movement
- • Every plan caps bookings per month: 50 Free, 100 Basic, 500 Standard, 2,000 Premium
- • Extra bookings are sold in packages of 100 for $4
- • Premium custom features are rationed: 1 on Free, 3 on Basic, 8 on Standard, unlimited on Premium
- • Gift cards, memberships, packages, point of sale, product sales, intake forms, service add-ons and the waiting list are eight separate premium custom features before you add payments and deposits
Pricing information based on publicly available data as of September 2026. Visit each provider's website for current pricing.
Cost comparison by team size
Team Size Pricing Comparison
Monthly cost for different team sizes
Note: how team member limits work
Plan limits count the team members on your Bella roster who are on the scheduler or bookable online — front desk, managers and bookkeepers don't count. The comparisons in this table assume everyone listed takes appointments.
| Team Size | Bella Booking | SimplyBook.me | Savings with Bella |
|---|---|---|---|
1 person | $25/mo(Solo) | $16/mo $16 Basic (5 providers, 100 bookings/mo) | $9/mo more |
3 people | $67/mo(Starter) | $16/mo $16 Basic (5 providers, 100 bookings/mo) | $51/mo more |
6 people | $99/mo(Professional) | $35/mo $35 Standard (15 providers, 500 bookings/mo) | $64/mo more |
12 people | $99/mo(Professional) | $35/mo $35 Standard (15 providers, 500 bookings/mo) | $64/mo more |
Bella Booking: Official pricing (Starter $67/mo, Professional $99/mo)
SimplyBook.me: Official pricing page • Last verified: September 2026
Pricing may change. Please verify current prices on official websites before making decisions.
What SimplyBook.me does well
We believe in honest comparisons. Here's what SimplyBook.me excels at:
- 1A free plan that does not expire: 50 bookings a month, 1 premium custom feature, 1 provider
- 2Cheap at low volume - Basic is EUR 13.90 a month on monthly billing
- 3No transaction fee of its own, so you pay only your payment processor
- 4More than 60 custom features you can switch on and off without losing data
- 5Adding team members does not raise the bill until you cross a provider limit
- 6Classes, events and QR-code tickets alongside one-to-one appointments
- 7Recurring appointment series booked in one batch
- 8A HIPAA custom feature for practices that need one
- 9A client-facing mobile app as well as an admin app
- 10AI Voice Booking, which takes bookings over a phone conversation
- 1150,000+ businesses across 200+ countries
SimplyBook.me might be better if...
We believe in helping you find the right solution, even if it's not us. Here are some scenarios where other options might serve you better:
- 1A free plan that never expires, if 50 bookings a month is enough
- 2A much cheaper entry price at low booking volume
- 3Recurring appointment series booked in one batch
- 4Classes, events and QR-code tickets
- 5A HIPAA custom feature
Still not sure? - we'll give you an honest assessment of whether Bella Booking is right for your business.
Rated 5.0 on Capterra
“Streamlined patient booking with world-class support”
“The supportive & flexible system we have been asking for”
“Best Day Spa System Ever”
Switching from SimplyBook.me?
We make it easy. Free data migration included with every plan.
How to switch from SimplyBook.me
Step-by-step guide to export your data and move to Bella Booking. We offer free data migration with every plan.
- 1
Export your bookings
Go to Reports, then Booking details. Filter by date range, provider and status, choose which columns you want, and export to Excel or .csv.
- 2
Export your client list
Go to Reports, then Client report. Same filters and column picker, exported to Excel or .csv. This is the file we build your client database from.
- 3
Export what clients have already paid for
Reports also covers Payment transactions, Membership payments, Issued packages and Issued coupons. Export each one. These carry the balances behind unused memberships, packages and gift cards, and they are the only place those balances exist.
- 4
Capture your service menu
SimplyBook.me has no service-menu export. Send us the link to your booking page, plus a note of which custom features you had switched on, and we will rebuild the catalogue with pricing tiers, variants, add-ons and bundles.
- 5
Email everything to hello@bellabooking.com
We validate, dedupe and import it all for you, then set up your services and team schedules. Free on every plan.
A note on appointment history
We generally recommend not importing old appointment history. Importing past appointments can trigger unintended automated messages (reminders, follow-ups) and cause data inconsistencies. Your clients and services are the essential data for a clean start. If you do want some history carried over, we recommend a tight recent range (e.g. the last 3 months) — our migration team will ensure no notifications are sent accidentally.
Good to know
Everything comes out of the Reports section as Excel or .csv, one report at a time. There is no single button that exports the whole account, so pull bookings, clients, payment transactions, membership payments, issued packages and issued coupons separately before your subscription lapses. If you were on the Free plan, note that your custom features stop when the plan changes, so export while they are still switched on.
Official export documentation: SimplyBook.me help centre
Can't export your data?
No problem — we can work with anything. Screenshots of your service list, a link to your public booking page, a photo of your price board, or even a typed-up list. Send us whatever you have and we will build your account from it.
Need help with the migration?
Our team will handle the data import, set up your services, and walk you through everything — included free with every plan. We accept data in any format — CSV, Excel, screenshots, photos, links, or anything else you can send.
Sources: Information gathered from simplybook.me, help.simplybook.me, api.frankfurter.dev. Last verified: September 2026.
Found an error? and we'll correct it promptly.
Important Notice
The information about SimplyBook.me on this page is based on publicly available data as of September 2026 and is provided for general comparison purposes only. Pricing, features, and policies may change at any time without notice. We make reasonable efforts to keep this information accurate, but we cannot guarantee its completeness or current accuracy.
Always verify directly with SimplyBook.me before making any business decisions. This comparison reflects our understanding and may not capture all nuances of their offerings.