Bella Booking
Bella Booking
vs
G
GlossGenius

Bella Booking vs GlossGenius

More affordable teams, with responsive support across multiple timezones.

An honest comparison to help you choose the right salon, spa or clinic software for your business - whatever its size.

Last updated: September 2026
Try Bella Booking free

Quick facts at a glance

A side-by-side overview of key differences

Prices shown in AUD (inc. GST)

Feature
Bella Booking
GlossGenius
Founded
2021
2016
Headquarters
Sydney, Australia
New York, USA
Best for
Beauty, Wellness & Health Practices - solo practitioners to multi-location groups
Independent beauty professionals and small teams
Monthly Pricing
Starter/Professional
Per their pricing model
Solo (1 team member)
A$25You save
A$43+A$18/mo
6 team members
A$99
A$87
12 team members
A$99You save
A$260+A$161/mo
Commission
0% (never)
0%

Bella Booking: Starter plan for 1-3 team members, Professional for 4+ (unlimited). Competitor pricing from official sources, verified September 2026.

Which is right for you?

An honest look at when each platform makes sense

Consider Bella Booking if...

  • Priced and billed in AUD inclusive of GST - GlossGenius is US-only and bills in USD, so your cost moves with the exchange rate
  • Sydney-based company with responsive support across multiple timezones
  • Easy personal onboarding
  • Free data migration on Starter and Professional
  • Customisable pricing tiers for staff levels
  • Family/dependent booking (not available on GlossGenius)
  • Loyalty programme included (Professional plan)
  • Memberships with 9 billing frequencies and pause/resume
  • AI Assistant for business insights
  • Simpler pricing structure
  • Waitlist management included (vs Gold/Platinum only)
  • Client confirmation system with one-click links
  • Service-level deposit and cancellation policy overrides
  • Accessibility & personalisation - dark mode, dyslexia-friendly fonts, colour themes, density modes
  • Resource management with capacity controls and auto-assignment
  • Two-way SMS with dedicated business number (Messages Plus add-on)

Consider GlossGenius if...

  • You're an independent stylist focused on personal brand
  • Instagram-focused booking page design matters to you
  • You want lower payment processing fees (2.6%)
  • You need a website builder with custom domain
  • You need email marketing campaigns and text blasts
  • You want commission and payroll tracking (Teams)
  • You're US-based (better support timezone)

We believe in helping you find the right fit, even if it's not us.

Detailed feature comparison

A comprehensive look at what each platform offers

Available
Partial / Limited
Not available

Scheduling & Booking

Feature
Bella Booking
GlossGenius
Online booking (24/7)
Available in Bella Booking. 24/7 self-service.
Available in GlossGenius.
Appointment scheduling
Available in Bella Booking. Drag-and-drop, pick-on-calendar moves with suggested times, Find a time, gap-fill scoring.
Available in GlossGenius.
Multi-service booking
Available in Bella Booking.
Available in GlossGenius.
Multi-staff parallel appointments
Available in Bella Booking. Multi-team-member simultaneous services.
Not available in GlossGenius.
Waitlist management
Available in Bella Booking.
Available in GlossGenius. Gold and Platinum plans.
Incomplete booking recoveryGlossGenius publicly acknowledges this as a gap. Their rebook reminders fire after a visit, not when a booking is abandoned. Bella captures at the Review step.
Available in Bella Booking. Auto-capture + SMS/email reminder + Waitlist panel with "Book for client" action.
Not available in GlossGenius. Only post-appointment rebook reminders - no mid-funnel capture.
Walk-in management
Available in Bella Booking.
Available in GlossGenius.
Processing time (bookable gap)
Available in Bella Booking. Bookable gap - client stays, team member free for other appointments.
Not available in GlossGenius.
Buffer time before/after
Available in Bella Booking. Before & after - blocks team member and resource for setup/cleanup.
Not available in GlossGenius.
Location-level timing defaultsNo competitor offers location-level default timings with per-service inheritance
Available in Bella Booking. Location-level defaults with per-service overrides and inheritance.
Not available in GlossGenius.
Schedule optimisation
Available in Bella Booking. 3 modes: Show All, Reduce Gaps, Eliminate Gaps - per location.
Partly available in GlossGenius. Gap/clean-up time blocking - no smart-scheduling mode for online booking slots.
Find a time wizard
Available in Bella Booking. Availability-first wizard with cross-day browsing and gap-fill scoring (Best fit / Great fit / Good fit).
Not available in GlossGenius.

Client Management

Feature
Bella Booking
GlossGenius
Client CRM
Available in Bella Booking. Profiles, history, notes, documents.
Available in GlossGenius.
Client history & notes
Available in Bella Booking.
Available in GlossGenius.
Client communication
Available in Bella Booking.
Available in GlossGenius. Built-in messaging.

Team Management

Feature
Bella Booking
GlossGenius
Team scheduling
Available in Bella Booking. 1 for solo, up to 3 for starter, unlimited for professional.
Available in GlossGenius. $40/mo + $6/member.
Time tracking
Available in Bella Booking. Time clock with PIN, Professional plan.
Available in GlossGenius. Gold and Platinum plans.
Commission tracking
Partly available in Bella Booking. Team member sales report (Professional plan): each team member's sales after discounts and refunds, to pay commission from. No commission rates or payouts.
Available in GlossGenius.
Staff pricing tiers
Available in Bella Booking. Customisable pricing tiers (e.g. Junior/Senior/Master).
Partly available in GlossGenius. Service-level.

Payments & POS

Feature
Bella Booking
GlossGenius
Online payments
Available in Bella Booking. All plans, via Stripe.
Available in GlossGenius.
Payment processing rateGlossGenius has lower, simpler payment processing
Available in Bella Booking. Stripe's standard rate for your country plus Bella's 1% (in the US, 2.9% + US$0.30 plus 1% = 3.9% + US$0.30).
Available in GlossGenius. Flat 2.6%.
Deposit collection
Available in Bella Booking. Fixed amount or percentage; part and full payments before the appointment.
Available in GlossGenius.
POS hardware
Partly available in Bella Booking. Software-based checkout - cash, card, or card on file (charge saved cards); no integrated card reader.
Available in GlossGenius.
Gift cards
Available in Bella Booking. Digital gift cards, both amount-based and service-based, with Stripe payment (Professional plan).
Available in GlossGenius.
Gift card online redemption
Available in Bella Booking. Clients apply gift cards at online booking payment step.
Not available in GlossGenius.
Memberships & packages
Available in Bella Booking. Recurring plans with Stripe billing, 9 billing cycles, benefits with session tracking, online purchase, pause/resume.
Available in GlossGenius. Packages and memberships listed from the Standard plan (US$28/month), tagged new.
Service add-ons
Available in Bella Booking. Optional or required per service, single/multi-select, price and duration.
Partly available in GlossGenius. Service options and customisation.
Afterpay / Buy Now Pay Later
Available in Bella Booking. Afterpay / Clearpay BNPL for deposits, gift cards, and packages (AU, NZ, US, CA, UK).
Available in GlossGenius. Afterpay, Klarna, and Affirm supported.
Discount reasons at checkout
Available in Bella Booking. Discount reasons at checkout with Discount summary report.
Partly available in GlossGenius. Percentage discounts and flash sales - no reason field or dedicated reporting.

Communication

Feature
Bella Booking
GlossGenius
SMS reminders
Available in Bella Booking. 50-500/month included.
Available in GlossGenius.
Email reminders
Available in Bella Booking.
Available in GlossGenius.
Marketing campaigns
Available in Bella Booking. Email campaigns with audience filters, branded composer or your own HTML (paste a Canva Email design), open/click tracking - unlimited within Messages Plus (fair use).
Available in GlossGenius. Unlimited email marketing on every plan.
Two-way SMS messaging
Available in Bella Booking. Dedicated number, threaded inbox, auto-handling replies (Messages Plus add-on).
Partly available in GlossGenius. Automated texts and text blasts, and the Reception add-on answers client texts with AI. GlossGenius advertises two-way communication, but its plan comparison lists no texting inbox.
Dedicated business phone number
Available in Bella Booking. Your own business number - clients see your number, not a platform number (Messages Plus add-on).
Not available in GlossGenius. Reception takes calls forwarded from your existing number. No business number in the plan comparison.
AI phone receptionistBella has no phone answering of any kind. If most of your bookings arrive by phone and nobody is free to pick up, this is a genuine gap on Bella's side.
Not available in Bella Booking.
Available in GlossGenius. Reception answers calls and texts 24/7, books straight into the GlossGenius calendar, reschedules and cancels, and takes a deposit or card on file when your policy needs one. Free until the end of November 2026, then US$50 a month for 100 minutes and 200 texts, plus US$0.50 a minute or US$0.05 a text over that.
Bulk SMS campaigns
Available in Bella Booking. SMS and email campaigns with audience filtering (incl. birthdays this month/week) and scheduling (Messages Plus add-on).
Available in GlossGenius. Text campaigns to curated client lists - 500 credits on Gold, 2,500 on Platinum; no credit allowance published for Standard.

Business Management

Feature
Bella Booking
GlossGenius
Sales tracking
Available in Bella Booking.
Available in GlossGenius.
Product inventory
Available in Bella Booking.
Available in GlossGenius.
Reporting & analytics
Available in Bella Booking. core reports all plans; 30 total with advanced reports on Professional; custom reports upon request (Professional).
Available in GlossGenius.
Online booking analytics
Available in Bella Booking. Native: traffic sources, drop-off funnel & visit-to-booking conversion - all plans, no Google Analytics.
Partly available in GlossGenius. A referral field only; no channel breakdown, funnel, or visit-to-booking conversion rate..
Payroll management
Not available in Bella Booking.
Available in GlossGenius.

Branding & Marketing

Feature
Bella Booking
GlossGenius
Custom booking page
Available in Bella Booking. Professional plan.
Available in GlossGenius. Instagram-focused design.
Website builder
Not available in Bella Booking.
Available in GlossGenius.
Custom domain
Not available in Bella Booking.
Available in GlossGenius.
Social media integration
Not available in Bella Booking.
Available in GlossGenius.

Platform & Support

Feature
Bella Booking
GlossGenius
Mobile apps
Partly available in Bella Booking. Installs on your phone from the browser: home-screen icon, full screen, push notifications. Not listed in the app stores.
Available in GlossGenius.
Multi-location support
Available in Bella Booking. Per-location databases, copy services between locations.
Available in GlossGenius.
Australian support team
Available in Bella Booking. Sydney-based team, with responsive support across multiple timezones.
Not available in GlossGenius. US-based.
Easy onboarding
Available in Bella Booking. Free setup help on every plan; data migration on Starter and Professional.
Not available in GlossGenius.
Free data migration
Available in Bella Booking. Starter and Professional.
Not available in GlossGenius.
AI business digest
Available in Bella Booking. Weekly and monthly AI-generated performance summaries with actionable insights.
Not available in GlossGenius. No summary email. On Platinum, Growth Analyst surfaces revenue opportunities in the app without being asked.

Unique Features

Feature
Bella Booking
GlossGenius
Family/dependent booking
Available in Bella Booking. Book for children, partners, parents, pets, and more.
Not available in GlossGenius.
AI Assistant
Available in Bella Booking. All plans.
Available in GlossGenius. Growth Analyst answers questions about your bookings, revenue and clients: a limited trial on Standard, 20 questions a month on Gold, unlimited on Platinum.
Automatic waitlist slot matching
Available in Bella Booking. Automatic matching with team notifications.
Not available in GlossGenius.
Activity logging (audit trail)
Available in Bella Booking. Full appointment audit trail.
Not available in GlossGenius.
Multi-service appointment grouping
Available in Bella Booking. Grouped on scheduler with full-details tooltip.
Not available in GlossGenius.
Attendance tracking (time clock)
Available in Bella Booking. Time clock with PIN, Professional plan.
Available in GlossGenius. Staff log working hours on the Gold and Platinum plans.
Client reviews
Available in Bella Booking. Verified appointments, AI moderation, Professional plan.
Available in GlossGenius. Client reviews.
Financial reports
Available in Bella Booking.
Available in GlossGenius. Detailed financial tracking.
Digital tipping
Available in Bella Booking. Clients tip team members after appointments via Stripe (Professional plan, via the review-and-tip flow).
Available in GlossGenius. In-app tipping.
Digital forms (intake, consent)
Available in Bella Booking. Form builder with ten field types including signatures and file upload, auto-send before appointments.
Available in GlossGenius. Custom forms (Gold plan).
Command palette (global search)
Available in Bella Booking. Cmd+K global search and navigation.
Not available in GlossGenius.
Service variants with client eligibility
Available in Bella Booking. Named variations with per-variant pricing, duration, timing, available times, and client eligibility (first-time/returning).
Not available in GlossGenius.
Prerequisite services (consultation first)
Available in Bella Booking. Require a consult (or any service) before a treatment books online - Completed or Booked mode, Any/All, same-cart unlock in Booked mode; the team can override on the dashboard.
Not available in GlossGenius.
Prepaid packages
Available in Bella Booking. Session bundles with online purchase, online redemption, auto-apply at checkout.
Available in GlossGenius. Sells product and service packages that clients use over time, including from the booking site.
Saved cards / card on file
Available in Bella Booking. Clients save cards; the team charges via card on file at checkout.
Available in GlossGenius. Saves a client's card at booking and charges it for a no-show or late cancellation.
Accessibility & personalisation (themes, fonts, density)
Available in Bella Booking. Dark mode, dyslexia-friendly reading fonts, colour themes, density modes, reduced-motion, focus mode.
Not available in GlossGenius.

Pricing breakdown

What you'll actually pay

Prices shown are starting prices and include GST. Bella Booking Starter includes up to 3 team members; Professional includes unlimited team members. Competitor pricing may vary based on team size.

Bella Booking

Solo (1 team member)A$25
6 team membersA$99
12 team membersA$99
Commission on bookings0%
Payment processing (when used)
2.65% + A$0.301.65% + A$0.30 (Stripe) + 1% (Bella Booking)
SMS reminders50-500/mo included

Solo (1 team): A$25/month AUD โ€ข Starter (1-3 team): A$67/month AUD โ€ข Professional (4+): A$99/month AUD

GlossGenius

Solo (1 team member)A$43
6 team membersA$87
12 team membersA$260
Pricing modelStandard $28, Gold $56, Platinum $168
Commission0%
Payment processing (when used)Flat 2.6% (billed in USD)

Additional costs to consider

  • โ€ข Text credits: 500 on Gold, 2,500 on Platinum; no credit allowance published for Standard
  • โ€ข Payroll add-on: A$62/month + A$9/seat (estimated)
  • โ€ข Instant payouts: additional 1.8%
  • โ€ข Each additional location is charged the plan price at a 15% discount

Pricing information based on publicly available data as of September 2026. Visit each provider's website for current pricing.

Cost comparison by team size

Team Size Pricing Comparison

Monthly cost for different team sizes

Note: how team member limits work

Plan limits count the team members on your Bella roster who are on the scheduler or bookable online: front desk, managers and bookkeepers don't count. The comparisons in this table assume everyone listed takes appointments.

Team SizeBella BookingGlossGeniusSavings with Bella
1 person
$25/mo(Solo)
$28/mo

$28 (Standard)

Save $3/mo
3 people
$67/mo(Starter)
$56/mo

$56 (Gold)

$11/mo more
6 people
$99/mo(Professional)
$56/mo

$56 (Gold)

$43/mo more
12 people
$99/mo(Professional)
$168/mo

$168 (Platinum)

Save $69/mo

Annual savings with Bella Booking

For a team of 6-12 members

Up to $828

per year

Sources:

Bella Booking: Official pricing (Starter $67/mo, Professional $99/mo)

GlossGenius: Official pricing page โ€ข Last verified: September 2026

Pricing may change. Please verify current prices on official websites before making decisions.

What GlossGenius does well

We believe in honest comparisons. Here's what GlossGenius excels at:

  • 1Instagram-focused booking page design
  • 2Low flat payment processing rate (2.6%)
  • 3Personal branding tools
  • 4Website builder with custom domain
  • 5Built-in marketing and messaging
  • 6Native mobile apps
  • 7Time and commission tracking (Teams)
  • 8Payroll management (Teams)
  • 9Popular amongst independent stylists

GlossGenius might be better if...

We believe in helping you find the right solution, even if it's not us. Here are some scenarios where other options might serve you better:

  • 1Custom forms on their Gold plan and memberships listed from Standard, both of which Bella gates to Professional - a small team wanting only those pays less with GlossGenius
  • 2Instagram-focused booking page design
  • 3Lower payment processing in the US (a flat 2.6%, against Stripe's 2.9% + US$0.30 plus Bella's 1%)
  • 4Website builder with custom domain
  • 5Time and commission tracking

Still not sure? - we'll give you an honest assessment of whether Bella Booking is right for your business.

Rated 5.0 on Capterra

โ€œTry Bella, You Won't Regret It!โ€
Emma W., Owner Operator ยท Capterra review
โ€œGreat support for small businessโ€
Jalpa P., Owner ยท Capterra review
โ€œUser-friendly and reliable booking system with quick supportโ€
Ricky K., Hair Salon Barber ยท Capterra review

Switching from GlossGenius?

We make it easy. Free onboarding on every plan, with free data migration on Starter and Professional.

Free data migration on Starter and Professional
Personal onboarding help
No credit card required
Start free trial

See the full guide to switching from GlossGenius

Still comparing? More GlossGenius alternatives

How to switch from GlossGenius

Step-by-step guide to export your data and move to Bella Booking. We offer free onboarding on every plan, and free data migration on Starter and Professional.

Estimated time: 1-2 hours
  1. 1

    Export your client list

    Go to Clients (from the navigation menu) > Export Clients. This downloads a CSV with name, email, phone, date of birth, and banned status. Only the Account Owner can perform this export.

  2. 2

    Request client notes separately

    Client notes are not included in the standard export. Contact support@glossgenius.com to request a separate export of client notes.

  3. 3

    Download reports

    Go to the Reports section to download or email your financial and appointment reports.

  4. 4

    Send your exports to Bella Booking

    Email your exported files to our onboarding team. We will import your clients, validate the data, and help set up your services and team schedules.

A note on appointment history

We generally recommend not importing old appointment history. Importing past appointments can trigger unintended automated messages (reminders, review requests, reminders to rebook, follow-up messages) and cause data inconsistencies. Your clients and services are the essential data for a clean start. If you do want some history carried over, we recommend a tight recent range (e.g. the last 3 months), and our migration team will ensure no notifications are sent accidentally.

Good to know

Client notes are NOT included in the standard export - you must contact support@glossgenius.com separately. Only the Account Owner can export the full client list (team members cannot). Export is available via web browser only.

Official export documentation: GlossGenius help centre

Can't export your data?

No problem, we can work with anything. Screenshots of your service list, a link to your public booking page, a photo of your price board, or even a typed-up list. Send us whatever you have and we will build your account from it.

Need help with the migration?

Our team will handle the data import, set up your services, and walk you through everything. Onboarding help is free on every plan, and data migration is free on Starter and Professional. We accept data in any format: CSV, Excel, screenshots, photos, links, or anything else you can send.

Sources: Information gathered from glossgenius.com. Last verified: September 2026.

Found an error? and we'll correct it promptly.

Important Notice

The information about GlossGenius on this page is based on publicly available data as of September 2026 and is provided for general comparison purposes only. Pricing, features, and policies may change at any time without notice. We make reasonable efforts to keep this information accurate, but we cannot guarantee its completeness or current accuracy.

Always verify directly with GlossGenius before making any business decisions. This comparison reflects our understanding and may not capture all nuances of their offerings.