Bella Booking
Bella Booking
vs
G
GlossGenius

More affordable teams, with local support.

An honest comparison to help you choose the right salon, spa or clinic software for your business — whatever its size.

Last updated: August 2026
Try Bella Booking free

Quick facts at a glance

A side-by-side overview of key differences

Prices shown in AUD (inc. GST)

Feature
Bella Booking
GlossGenius
Founded
2021
2016
Headquarters
Sydney, Australia
New York, USA
Best for
Beauty, wellness and allied health businesses — solo practitioners to multi-location groups
Independent beauty professionals and small teams
Monthly Pricing
Starter/Professional
Per their pricing model
Solo (1 team member)
A$25You save
A$43+A$18/mo
6 team members
A$79You save
A$87+A$8/mo
12 team members
A$79You save
A$260+A$181/mo
Commission
0% (never)
0%

Bella Booking: Starter plan for 1-3 team members, Professional for 4+ (unlimited). Competitor pricing from official sources, verified January 2026. Bella Booking features updated April 2026.

Which is right for you?

An honest look at when each platform makes sense

Consider Bella Booking if...

  • More affordable for teams (included vs $40/mo + $6/member)
  • Sydney-based company with global support
  • Easy personal onboarding
  • Free data migration assistance
  • Customisable pricing tiers for staff levels
  • Family/dependent booking (not available on GlossGenius)
  • Loyalty programme included (Professional plan)
  • Memberships with 9 billing frequencies and pause/resume (GlossGenius: weekly/monthly only, no pause)
  • AI Assistant for business insights
  • Better for Australian time zone support
  • Simpler pricing structure
  • Waitlist management included (vs Gold/Platinum only)
  • Client confirmation system with one-click links
  • Service-level deposit and cancellation policy overrides
  • Accessibility & personalisation — dark mode, dyslexia-friendly fonts, colour themes, density modes
  • Prepaid packages for selling session bundles upfront
  • Resource management with capacity controls and auto-assignment
  • Saved cards and Card on File — charge saved cards at checkout
  • Two-way SMS with dedicated business number (Messages Plus add-on)

Consider GlossGenius if...

  • You're an independent stylist focused on personal brand
  • Instagram-focused booking page design matters to you
  • You want lower payment processing fees (2.6%)
  • You need a website builder with custom domain
  • You need email marketing campaigns and text blasts
  • You want commission and payroll tracking (Teams)
  • You're US-based (better support timezone)

We believe in helping you find the right fit, even if it's not us.

Detailed feature comparison

A comprehensive look at what each platform offers

Available
Partial / Limited
Not available

Scheduling & Booking

Feature
Bella Booking
GlossGenius
Online booking (24/7)
24/7 self-service
Appointment scheduling
Drag-and-drop, pick-on-calendar moves with suggested times, Find a time, gap-fill scoring
Multi-service booking
Multi-staff parallel appointments
Multi-team-member simultaneous services
Waitlist management
Gold and Platinum plans
Incomplete booking recoveryGlossGenius publicly acknowledges this as a gap. Their rebook reminders fire after a visit, not when a booking is abandoned. Bella captures at the Review step.
Auto-capture + SMS/email reminder + Follow-ups panel with "Book for client" action
Only post-appointment rebook reminders — no mid-funnel capture
Walk-in management
Processing time (bookable gap)
Bookable gap — client stays, team member free for other appointments
Buffer time before/after
Before & after — blocks team member and resource for setup/cleanup
Location-level timing defaultsNo competitor offers location-level default timings with per-service inheritance
Location-level defaults with per-service overrides and inheritance
Schedule optimisation
3 modes: Show All, Reduce Gaps, Eliminate Gaps — per location
Gap/clean-up time blocking — no smart-scheduling mode for online booking slots
Find a time wizard
Availability-first wizard with cross-day browsing and gap-fill scoring (Best fit / Great fit / Good fit)

Client Management

Feature
Bella Booking
GlossGenius
Client CRM
Profiles, history, notes, documents
Client history & notes
Client communication
Built-in messaging

Team Management

Feature
Bella Booking
GlossGenius
Team scheduling
1 for solo, up to 3 for starter, unlimited for professional
$40/mo + $6/member
Time tracking
Time clock with PIN, Professional plan
Gold and Platinum plans
Commission tracking
Staff pricing tiers
Customisable pricing tiers (e.g. Junior/Senior/Master)
Service-level

Payments & POS

Feature
Bella Booking
GlossGenius
Online payments
All plans, via Stripe. Optional fee passing to clients
Payment processing rateGlossGenius has lower, simpler payment processing
3.9% + $0.30
Flat 2.6%
Deposit collection
Fixed amount or percentage
POS hardware
Software-based checkout — cash, card, or Card on File (charge saved cards via Stripe); no integrated card reader
Gift cards
Digital gift cards, both amount-based and service-based, with Stripe payment (Professional plan)
Gift card online redemption
Clients apply gift cards at online booking payment step
Memberships & packages
Recurring plans with Stripe billing, 9 billing cycles, benefits with session tracking, online purchase, pause/resume
Gold plan ($56/month) — weekly/monthly only, no pause/resume, no client portal
Service add-ons
Optional or required per service, single/multi-select, price and duration
Service options and customisation
Afterpay / Buy Now Pay Later
Afterpay / Clearpay BNPL for deposits, gift cards, and packages (AU, NZ, US, CA, UK)
Afterpay, Klarna, and Affirm supported
Discount reasons at checkout
Discount reasons at checkout with Discount summary report
Percentage discounts and flash sales — no reason field or dedicated reporting

Communication

Feature
Bella Booking
GlossGenius
SMS reminders
50-500/month included
Email reminders
Two-way messaging
Dedicated number, threaded inbox, auto-handling replies (Messages Plus add-on)
Marketing campaigns
Email campaigns with audience filters, branded composer or your own HTML (paste a Canva Email design), open/click tracking — unlimited within Messages Plus (fair use)
Unlimited email marketing on every plan
Two-way SMS messaging
Dedicated number, threaded inbox, auto-handling replies (Messages Plus add-on)
Automated SMS only — no dedicated number, inbox, or two-way conversations
Dedicated business phone number
Own local business number — clients see your number, not a platform number (Messages Plus add-on)
Bulk SMS campaigns
SMS and email campaigns with audience filtering (incl. birthdays this month/week) and scheduling (Messages Plus add-on)
Text campaigns to curated client lists — not on Standard; 500 credits on Gold, 2,500 on Platinum

Business Management

Feature
Bella Booking
GlossGenius
Sales tracking
Product inventory
Reporting & analytics
core reports all plans; 25+ total with advanced reports on Professional; custom reports upon request (Professional)
Online booking analytics
Native: traffic sources, drop-off funnel & visit-to-booking conversion — all plans, no Google Analytics
A referral field only; no channel breakdown, funnel, or visit-to-booking conversion rate.
Payroll management

Branding & Marketing

Feature
Bella Booking
GlossGenius
Custom booking page
Professional plan
Instagram-focused design
Website builder
Custom domain
Social media integration

Platform & Support

Feature
Bella Booking
GlossGenius
Mobile apps
PWA — installable on mobile
Multi-location support
Per-location databases, copy services between locations
Australian support team
Sydney-based, global support
US-based
Easy onboarding
Free setup help and data migration assistance
Free data migration
AI business digest
Weekly AI-generated performance summary with actionable insights

Unique Features

Feature
Bella Booking
GlossGenius
Family/dependent booking
Book for children, partners, parents, pets, and more
AI Assistant
All plans
Automatic waitlist slot matching
Automatic matching with team notifications
Activity logging (audit trail)
Full appointment audit trail
Multi-service appointment grouping
Grouped on scheduler with full-details tooltip
Attendance tracking (time clock)
Time clock with PIN, Professional plan
Client reviews
Verified appointments, AI moderation, Professional plan
Client reviews
Financial reports
Detailed financial tracking
Digital tipping
Clients tip team members after appointments via Stripe (Professional plan, via the review-and-tip flow)
In-app tipping
Digital forms (intake, consent)
Form builder with 8 field types including signatures, auto-send before appointments
Custom forms (Gold plan)
Command palette (global search)
Cmd+K global search and navigation
Service variants with client eligibility
Named variations with per-variant pricing, duration, timing, and client eligibility (first-time/returning)
Prepaid packages
Session bundles with online purchase, online redemption, auto-apply at checkout
Saved cards / Card on File
Clients save cards; staff charge via Card on File at checkout
Accessibility & personalisation (themes, fonts, density)
Dark mode, dyslexia-friendly reading fonts, colour themes, density modes, reduced-motion, focus mode

Pricing breakdown

What you'll actually pay

Prices shown are starting prices and include GST. Bella Booking Starter includes up to 3 team members; Professional includes unlimited team members. Competitor pricing may vary based on team size.

Bella Booking

Solo (1 team member)A$25
6 team membersA$79
12 team membersA$79
Commission on bookings0%
Payment processing (when used)
2.7% + A$0.301.7% + A$0.30 (Stripe) + 1% (Bella Booking)
SMS reminders50-500/mo included

Solo (1 team): A$25/month AUD • Starter (1-3 team): A$47/month AUD • Professional (4+): A$79/month AUD

GlossGenius

Solo (1 team member)A$43
6 team membersA$87
12 team membersA$260
Pricing modelStandard $28, Gold $56, Platinum $168
Commission0%
Payment processing (when used)Flat 2.6% (billed in USD)

Additional costs to consider

  • Text marketing: not on Standard; 500 credits on Gold, 2,500 on Platinum
  • Payroll add-on: A$62/month + A$9/seat (estimated)
  • Instant payouts: additional 1.8%
  • Each additional location is charged the full plan price

Pricing information based on publicly available data as of August 2026. Visit each provider's website for current pricing.

Cost comparison by team size

Team Size Pricing Comparison

Monthly cost for different team sizes

Note: how team member limits work

Plan limits count the team members on your Bella roster who are on the scheduler or bookable online — front desk, managers and bookkeepers don't count. The comparisons in this table assume everyone listed takes appointments.

Team SizeBella BookingGlossGeniusSavings with Bella
1 person
$25/mo(Solo)
$28/mo

$28 (Standard)

Save $3/mo
3 people
$47/mo(Starter)
$56/mo

$56 (Gold)

Save $9/mo
6 people
$79/mo(Professional)
$56/mo

$56 (Gold)

$23/mo more
12 people
$79/mo(Professional)
$168/mo

$168 (Platinum)

Save $89/mo

Annual savings with Bella Booking

For a team of 6-12 members

Up to $1068

per year

Sources:

Bella Booking: Official pricing (Starter $47/mo, Professional $79/mo)

GlossGenius: Official pricing page • Last verified: August 2026

Pricing may change. Please verify current prices on official websites before making decisions.

What GlossGenius does well

We believe in honest comparisons. Here's what GlossGenius excels at:

  • 1Instagram-focused booking page design
  • 2Low flat payment processing rate (2.6%)
  • 3Personal branding tools
  • 4Website builder with custom domain
  • 5Built-in marketing and messaging
  • 6Native mobile apps
  • 7Time and commission tracking (Teams)
  • 8Payroll management (Teams)
  • 9Popular amongst independent stylists

GlossGenius might be better if...

We believe in helping you find the right solution, even if it's not us. Here are some scenarios where other options might serve you better:

  • 1Instagram-focused booking page design
  • 2Lower payment processing (2.6% vs 3.9%)
  • 3Website builder with custom domain
  • 4Time and commission tracking
  • 5Payroll management

Still not sure? - we'll give you an honest assessment of whether Bella Booking is right for your business.

Rated 5.0 on Capterra

Streamlined patient booking with world-class support
Cass M., Beauty Therapist Capterra review
The supportive & flexible system we have been asking for
Lisa F., Owner Capterra review
Best Day Spa System Ever
Oreion M., Day Spa Owner Capterra review

Switching from GlossGenius?

We make it easy. Free data migration included with every plan.

Free data migration
Personal onboarding help
No credit card required
Start free trial

See full switching guide from GlossGenius

How to switch from GlossGenius

Step-by-step guide to export your data and move to Bella Booking. We offer free data migration with every plan.

Estimated time: 1–2 hours
  1. 1

    Export your client list

    Go to Clients (from the navigation menu) > Export Clients. This downloads a CSV with name, email, phone, date of birth, and banned status. Only the Account Owner can perform this export.

  2. 2

    Request client notes separately

    Client notes are not included in the standard export. Contact support@glossgenius.com to request a separate export of client notes.

  3. 3

    Download reports

    Go to the Reports section to download or email your financial and appointment reports.

  4. 4

    Send your exports to Bella Booking

    Email your exported files to our onboarding team. We will import your clients, validate the data, and help set up your services and team schedules.

A note on appointment history

We generally recommend not importing old appointment history. Importing past appointments can trigger unintended automated messages (reminders, follow-ups) and cause data inconsistencies. Your clients and services are the essential data for a clean start. If you do want some history carried over, we recommend a tight recent range (e.g. the last 3 months) — our migration team will ensure no notifications are sent accidentally.

Good to know

Client notes are NOT included in the standard export — you must contact support@glossgenius.com separately. Only the Account Owner can export the full client list (team members cannot). Export is available via web browser only.

Official export documentation: GlossGenius help centre

Can't export your data?

No problem — we can work with anything. Screenshots of your service list, a link to your public booking page, a photo of your price board, or even a typed-up list. Send us whatever you have and we will build your account from it.

Need help with the migration?

Our team will handle the data import, set up your services, and walk you through everything — included free with every plan. We accept data in any format — CSV, Excel, screenshots, photos, links, or anything else you can send.

Sources: Information gathered from glossgenius.com. Last verified: August 2026.

Found an error? and we'll correct it promptly.

Important Notice

The information about GlossGenius on this page is based on publicly available data as of August 2026 and is provided for general comparison purposes only. Pricing, features, and policies may change at any time without notice. We make reasonable efforts to keep this information accurate, but we cannot guarantee its completeness or current accuracy.

Always verify directly with GlossGenius before making any business decisions. This comparison reflects our understanding and may not capture all nuances of their offerings.